Best business ideas: Penny Power on blogging basics

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Top business advice from Penny Power, Founder of business social network Ecademy. See this show to hear her thoughts on the basics of engaging blogging that will build interest and your audience. See more business news television shows featuring these experts, as they give their top expert business advice at

Penny Power: The art of blogging, dont be scared about doing it, remember that its about building friendships, making people want to talk to you but make sure you dont do a few things, make sure its not an advert. If you advertise that's called a blogvert people will not like that, people dont want to be broadcasted to. Make sure that you dont just put a link in that takes them off the site because they wont do that. Make sure you have a great heading because people wont look at your blog unless the heading encourages them to, make sure your blog has something in it that encourages that communication so that when people are looking down the page of blogs they can say well that's an active blog 14 people involved in that blog, that must be a great discussion and at all times make sure that you're offering something to the community that's going to help them, that that piece of information you're sharing is fun or its interesting to read or its going to increase their business skills and just make sure that that blog reflects you as a person and that its professional and that's it professionally produced and even if you're a fun person that there is a message behind it.

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4 comments

  • Jeremy Decoursey

    Wow! Blogvert, absolutely amazing. Useful information Penny :- )

  • Barberfiles_Links

    Great Video,

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  • Mike Pitt

    Great advice. I couldn’t agree more. If you are in search of an excellent ‘How to’ guide for business blogging search for ‘How to TurboCharge Your Business with a Blog’ in Amazon or just click on my name here. Rgds, MP

  • Fred Galvon

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